What is Strategic Communication?

Strategic communication is a vital aspect of organizational success. It involves the purposeful use of communication by an organization to fulfill its mission. This approach ensures that all messaging aligns with the organization's goals and objectives.

Key Components

• Clarity: Messages must be clear and concise.
• Consistency: Communication should be consistent across all channels.
• Engagement: Engaging stakeholders is crucial for effective communication.

By focusing on these components, organizations can enhance their communication strategies and achieve better outcomes.